Marketing Not Working? Fix Your blogs. Here's How.
- Mahesh VR
- May 29
- 4 min read
BTW - If you came here because you felt your marketing is not working, this is for you.
How To Write A Blog That Sells.
Blogs are the #1 source to get traffic and leads, and they're also the easiest thing to get right,
And also the easiest thing to screw up.
If you are refreshing your analytics page like a teenager stalking their crush on Instagram, and see
Nothing,
keep reading and we’ll show you why it’s happening and how you can improve your makreting right away,
We also have a tested winning blog template that’s GUARANTEED to get you traffic, leads and sales.
Skip to the end if you want to take a look.
Why Do Blogs Fail?
Because a lot of businesses (most in fact) don't write blogs designed to sell.
They write diary entries and knowledgebase documents disguised as marketing,
Both of which won’t sell. It’s like trying to race against an F1 car with a row boat.
Let me show you how to fix that.
Because once you understand how to write a blog that sells,
it becomes a money printer that NEVER sleeps.
99.9999% of blogs are boring, bloated, and broken.
Here’s the cold truth:
The "idea" of a blog is boring, bloated, and broken.
They get published because someone on the team said, “Content is king,” and no one had the balls to ask,
“Yeah but what kind of content?”
So they type some vague listicle about “7 Tips for Productivity”
with zero edge, zero emotion, zero call to action, and expect money to rain from the sky.
Spoiler: it doesn’t.
Because here’s what they never tell you:
Blogs aren’t supposed to inform.
They’re supposed to influence.
Every single blog post you write should move your reader one step closer to the sale.
And if it doesn’t?
You’re not writing blogs.
You’re writing essays.
And essays don’t make you rich.
Why is your “SEO optimized” marketing blog not working to get leads?
Because some doofus on LinkedIn told you to stuff keywords in the title like a Thanksgiving turkey, (check out how they're made if you don't get the reference)
but forgot to teach you the part that actually matters:
Emotion. Story. Sales Psychology
See, humans don’t buy based on keyword stuffing (SEO doesn’t either, because AI is taking over search, but that’s for another article, but make sure you join our newsletter to stay tuned).
They buy based on feeling.
And if your blog doesn’t make them feel anything?
You’re dead in the water.
Let’s say you’re a wellness brand and you write a blog titled:
“5 Ways to Improve Your Squat Form”
Yawn.
No one wakes up thinking: “Damn, I wish I could improve my squat form today.”
But what if you titled it:
Why Your Weak Squat Is Killing Your Testosterone (And Making You Look Like a Wimp)
Now we’re talking.
Now you’ve got attention.
Now you can sell.
Because you started with the pain. Then you poked it. Then you showed them the way out.
That’s how you write a blog that sells.
Alright. Enough foreplay.
Let me give you the structure. The Hook → Problem → Agitate → Solve formula.
Let’s break it down with blood, guts, and real examples.
STEP 1: HOOK - Grab ‘Em By the Eyeballs*
Your headline is everything. It’s the ad for your blog.
If it sucks = No one clicks = No one reads = You lose.
Your hook needs to do ONE thing:
STOP THEM FROM SCROLLING
Use curiosity. Use controversy. Use drama. Use fear.
Examples:
• “Why 97% of Startups Will Be Broke in 3 Years (And How to Avoid It)”
• “The Real Reason Your B2B SaaS Isn’t Closing Clients”
• “How I Made $72,387 From a Single Blog Post (And How You Can Too)”
Make them lean in. Make them need to know more.
STEP 2: PROBLEM - Show Them Why They’re Screwed*
Once you have their attention, twist the knife.
Identify the core problem your reader is facing.
Use “specific, visceral language.”
Here’s a quick example
Don’t say “You’re not getting results.”
Say “You’re burning cash and getting ghosted by leads who clicked your blog and bounced in 4 seconds flat.”
The goal here is to make them nod their head and say:
“Shit. This guy gets it.”
STEP 3: AGITATE - Make the Pain Personal
Now pour salt in the wound.
Take that problem and push it deeper. Show them the consequences of doing nothing.
If they don’t fix this issue:
• They’ll lose clients.
• Their competitors will eat their lunch.
• Their bank account will keep looking like a third-world disaster relief fund.
Paint the nightmare.
Make them feel like change isn’t optional anymore.
Because this part? This is where most people play it safe out.
They start sounding too nice, too corporate, too afraid of hurting feelings.
Guess what?
Feelings don’t buy (we said the opposite earlier yes, but here’s something better).
Feelings might make people buy, but pain GUARANTEES they buy it.
STEP 4: SOLVE - Give ‘Em the Blueprint To Fix (and a CTA)*
You’ve got their attention. You’ve got their emotion.
Now give them the light at the end of the tunnel.
Lay out a simple roadmap. Don’t overwhelm. Clarity = conversion.
Example:
“If you want to write blogs that sell, here’s the checklist:
• Grab attention with a ruthless headline.
• Hit them with a specific problem.
• Agitate until they beg for the solution.
• Give value. Then sell. Every time.
• Make it so good they feel like they owe you a call.
• And most important… include a CTA with BALLS.”
Like this:
Want blogs that print cash, and marketing that’s guaranteed to work?
Want more qualified leads and clients?
Let me get these done for you.
Click here and and let’s talk.




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